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Marketing for Agencies

Helping ad and talent-placement agencies sell themselves.

Work case studies for Rightpoint Consulting

During the summer of 2016, I wrote several work case studies for Rightpoint consulting. Check out a few links:

Aon Case Study

GL Enterprises website redesign and re-brand

Helping a Chicago job recruiter refine its brand

I helped GL Enterprises, a Chicago recruiting and placement firm serving the advertising and marketing industries, articulate their business philosophy on a new company website.


Plan B “Top 11” List

B2B marketing for a small ad agency

Plan B [The Agency Alternative] frequently sends out direct-mail and email communications to companies in specific industries that feature a very specific agency brand of humor. I wrote their “Top 11 Ways to Tell Your Marketing Agency is Doping” list, aimed at the sports industry.

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